Case Study: Better Marketing ROI reporting for Simac with a Hubspot-SAP integration

[fa icon="calendar'] Aug 6, 2017 9:02:03 PM / by Kim Anh Nguyen posted in Customer Relationship Management, Inbound marketing, lead generation, Customer Journey Alignment, Hubspot Integrations, ElixirSync, Marketing Automation, SAP Hybris C4C

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SAP is a leader in enterprise solutions. But HubSpot, being a pioneer in inbound marketing, clearly has the upper hand when competing with SAP in the area of Marketing Automation.  So more and more midsize to large companies running on SAP are moving away from SAP for their marketing automation needs.  However, an integration with SAP is still required for that kind of companies, as to avoid data silo's and fully reap the benefits of working with Hubspot.

In this blog, learn how ElixirSync handles contacts, companies, leads, opportunities/deals, campaigns and other elements amongst these two systems. Simac is leveraging the strength of those two leading technologies, in order to boost both sales and marketing efficiency.

This blog is submitted as an entry to Hubspot's Impact Award 2017. We hope this story inspires agencies all around the world to push boundaries of marketing automation! 

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Case Study: Smarketing-focused Hubspot integration result in more bookings at ETG

[fa icon="calendar'] Aug 6, 2017 7:43:43 PM / by Kim Anh Nguyen posted in Customer Relationship Management, Inbound marketing, lead generation, Customer Journey Alignment, Hubspot Integrations, ElixirSync, Marketing Automation

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At Elixir Solutions, we are particularly proud of our most challenging missions. For ExperienceTravelGroup, we enabled a data-driven marketing approach by leveraging massive amounts of data coming from their back-end booking system.

This blog is submitted as an entry to Hubspot's Impact Award 2017. We hope this story inspires agencies all around the world to push boundaries of marketing automation! 

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Best practices to succeed in your Hubspot Integration

[fa icon="calendar'] Jun 22, 2017 3:04:57 PM / by Kim Anh Nguyen posted in Insider, Customer Relationship Management, Inbound marketing, lead generation, English, API integrations, Customer Journey Alignment, Hubspot Integrations, ElixirSync, Marketing Automation

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Like the State of Inbound rightfully reported, Sales and Marketing Alignment is challenging in companies of all sizes and sectors. "Closed-Loop Reporting" and "Smarketing" are no longer buzz words: these priorities must be tackled as soon as possible. Obviously, this starts with an integration between Marketing Automation and CRM toolsLess obviously: it often proves more challenging than a simple data migration.  In this week’s article, read about some of the best practices to help your company succeed in any Hubspot integration project

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5 reasons to use Multi-Factor Authentication on SAP C4C.

[fa icon="calendar'] Jun 15, 2017 1:00:00 PM / by Kim Anh Nguyen posted in SAP Hybris C4C

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Multi-Factor Authentication (MFA) is becoming a standard everywhere: Mobile devices, email providers, social media accounts... When connecting to a website, you get a notification on the registered devices of your choice or type in a code to verify the access.
SAP Cloud for Customer includes a native support for Single Sign-On. So, it is relatively easy to set up a Multi-Factor Authentication solution as well. In this blog post, learn why MFA offers multiple advantages that increase the security of your platform, without losing any convenience or ease of use. 

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State of Inbound: Challenges for Sales and Marketing Alignment in 2017

[fa icon="calendar'] May 16, 2017 3:00:00 PM / by Kim Anh Nguyen posted in Customer Relationship Management, Inbound marketing, lead generation, API integrations, Customer Journey Alignment, Hubspot Integrations, Marketing Automation

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Every year, Hubspot surveys 6.300+ marketeers around the globe and delivers a State of inbound report.  In this blog, read our breakdown of insightful results from this document. Then, learn how these issues are tackled by many marketeers around the globe. 

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Out-of-the-box SAP ByDesign to Hubspot integration with ElixirSync

[fa icon="calendar'] May 11, 2017 1:30:00 PM / by Kim Anh Nguyen posted in Customer Relationship Management, Inbound marketing, lead generation, API integrations, Hubspot Integrations

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Our unique solution to connect Hubspot with SAP has been leveraged succesfully for Signavio, a German high-tech company specialized in business process management.  
With an SAP ByDesign and Hubspot integration, operational efficiency was improved, and lead management was boosted. Sales representatives can now follow up on leads generated by Hubspot Marketing.

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How this US company succeeded in their SAP C4C and Hubspot integration

[fa icon="calendar'] May 4, 2017 1:35:00 PM / by Kim Anh Nguyen posted in Customer Relationship Management, Inbound marketing, Customer Journey Alignment, Hubspot Integrations, ElixirSync, SAP Hybris C4C

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After establishing it’s position in the European market for Hubspot integrations to SAP, Oracle and many other systems, Elixir Solutions is proud to also set its footprint in North America with a successful go-live for US-based telecom company JMA Wireless.

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The secret of better recruitment processes? Hubspot integrations!

[fa icon="calendar'] Apr 20, 2017 4:36:37 PM / by Kim Anh Nguyen posted in Customer Relationship Management, Inbound marketing, lead generation, API integrations, Customer Journey Alignment, Hubspot Integrations, ElixirSync, Marketing Automation

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Marketing Automation for recruitment companies is particularly challenging because their lead generation is two-sided.  Obviously, they target potential candidates, but they also need to reach companies for recruitment missions. Both types require custom contact journeys.
In this article, we will describe how a Hubspot integration with Bullhorn, a recruitment software,
has provided our client Next Generation with a unified workflow and allowed them to accomplish more recruitment successes.

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How Hubspot Integrations help the tourism industry get more bookings.

[fa icon="calendar'] Apr 6, 2017 3:51:13 PM / by Kim Anh Nguyen posted in Customer Relationship Management, Inbound marketing, lead generation, English, API integrations, Customer Journey Alignment, Hubspot Integrations, ElixirSync, Marketing Automation

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ExperienceTravelGroup is a tour operator crafting trips in Asia for demanding travelers. With many adventures to tell and tailor-made experiences for each client, it is natural that they turned to Hubspot to share their stories and convert potential customers. To further link these inbound efforts to their sales processes, they reached  Elixir Solutions to integrate Hubspot with their tour operator software, Axum, and improve the overall customer experience. This Hubspot integration has truly embraced their existing process and allowed them to personalize their interaction with each visitor and customer.  Let me tell you more about what can be achieved.

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Simac trusts Elixir Solutions for SAP C4C support

[fa icon="calendar'] Mar 30, 2017 2:13:15 PM / by Kim Anh Nguyen posted in Customer Relationship Management, SAP Hybris C4C

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After a successful SAP C4C integration project, Simac extends the collaboration with Elixir Solutions to improve their existing SAP C4C implementation, and act as second-line support for their C4C solution.

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